The Longtail lives

It is much easier to rank for longtail keywords ie multiple keyword phrases then single keywords.

What we suggest is to focus on ranking for Longtails then work you way downward to one and two keyword phrases. It just makes sense and you can receive much more traffic overall with this strategy.

Good Google Karma your own customized search engine

This is very useful you can add sites you want to search based on your own set of keywords.

Perhaps this is the ultimate on the fly directory or is it a sarch engine or the best of both??

Cool beans